Business Etiquette in France: A Guide for Entrepreneurs

Understanding business etiquette in France is critical if you are aiming to expand a company in the country.
business etiquette in France

Business etiquette is a set of unwritten rules and social norms that govern how individuals should behave in a professional setting. It is important to understand and follow these guidelines, as they can have a significant impact on the success of a business transaction or relationship. Business etiquette in France is particularly important as it reflects the country’s cultural values and traditions. By adhering to these customs, entrepreneurs can show respect for their French counterparts and create a positive impression. This guide is intended for entrepreneurs who are doing business in France or interacting with French colleagues. By following the tips and advice provided, you can navigate the country’s business culture with confidence and avoid any potential misunderstandings or miscommunications.

Table of Contents

Greetings and Introductions

In France, it is customary to greet someone with a handshake when you meet them for the first time or when you are conducting business. The handshake should be firm but not too vigorous. It is also common for men to kiss a woman’s hand as a sign of respect, although this is less common in a business setting.

When introducing yourself, it is important to use proper titles and honorifics, such as ‘Monsieur’ for men and ‘Madame’ or ‘Mademoiselle’ for women. It is also common to exchange business cards, which should be presented with both hands.

In general, it is best to be formal and polite when interacting with French business colleagues, especially when meeting someone for the first time. Showing respect and maintaining a professional demeanor is key to building trust and establishing a successful business relationship.

Communication Style

In France, communication tends to be more formal than in some other countries, and people are generally more reserved in their interactions. It is important to use formal language when speaking with colleagues, especially when discussing business matters.

Like with greetings, it is wise to use titles and honorifics when addressing someone, as this shows respect and is expected in a professional setting. For example, you should use ‘Monsieur’ or ‘Madame’ when addressing someone, rather than just using their first name.

Interrupting others during a conversation is generally considered impolite in France. It is important to allow others to finish speaking before you speak, and to listen attentively when someone is speaking to you.

Dining and Socializing

In France, dining and socializing are an important part of business culture, and it is common to have meals and drinks with colleagues or clients. It is important to follow proper table manners and etiquette when dining in France, as this can be seen as a reflection of your professionalism.

Some key points to keep in mind include:

  • Wait for the host to begin eating before starting your meal.
  • Use utensils to eat, even for foods that are typically eaten with the hands (such as bread or croissants).
  • Keep your hands above the table while eating.
  • Do not blow your nose at the table.
  • When you have finished eating, place your knife and fork on the plate with the tines facing down and the handles facing to the right.


Gift-giving is also an important part of business etiquette in France. It is not necessary to bring a gift to every meeting, but it can be a thoughtful gesture to bring a small gift to the first meeting with a new client or business partner. Gifts should be appropriate and not too expensive, and it is best to avoid giving gifts that are too personal.

In terms of dress code, dress professionally and appropriately for business meetings in France. This usually means wearing a suit and tie for men, and a suit or professional dress for women. It is also important to be well-groomed and well-presented.

Meetings and Negotiations

In France, meetings and negotiations tend to be more formal and structured than in some other countries. It is important to schedule meetings in advance and to be punctual, as being late is seen as disrespectful.

Decision-making processes in France can be more hierarchical than in some other countries, and it is common for decisions to be made at the top of the company. It is important to be aware of this and to respect the chain of command when conducting business in France.

Nonverbal communication is also important in France. It is common to maintain eye contact during a conversation, and to use hand gestures to emphasize points. Be aware that some hand gestures that are commonly used in other countries may be considered offensive in France.

Where to Get Help with Business Etiquette in France

Business etiquette is an important aspect of conducting business in France. Understanding and following local customs and traditions is essential so that entrepreneurs can show respect and build trust with their French counterparts. For more advice on how to conduct business in France, as well as how to manage and communicate with local employees, consider engaging a local employer of record with expertise in French workplace culture. To compare French EOR providers, check out our detailed comparisons.

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